Premiered on pitchfork.tv today is this brilliantly uncomfortable clip from Chicago rapper Jeremiah Jae.
Taken from his upcoming debut on Brainfeeder, Raw Money Raps, ‘Money’ is a mumbly, hazy, finger-clicking ode to consumerism, and has a sinister air that clings inescapably to it as it patiently, confidently builds. This threatening stance reminds you of someone who makes eye contact for a little bit too long, and that vibe is exactly what this Flying Lotus-directed video squares up to.
With lingering close-ups on glimmering eyes, jittery cuts to the jaw and snapshots of emotion bleeding through Jeremiah’s steady expression, this video mimics the way your eye might dart anxiously over someone who’s standing a bit too close to you. Imposing, and impeccably timed, it’s a simple but perfectly executed idea, and establishes just the right level of intrigue for Raw Money Raps.