The music industry in 2011 // episode 1 – P Diddy protege's rags to riches Youtube

Machine Gun Kelly is a rapper from Cleveland, Ohio. He’s just signed to P Diddy’s Bad Boy label. This is a film he posted on Youtube to announce the fact a couple of days ago. If we were being cynical, we’d notice the heart-string tugging soundtrack, the America Idol-patented storyline, the insistence on fan loyalty and the ever so slightly sheepish look on Diddy’s face. But, y’know, that’s if we were being cynical.